Discover a valuable tool for business owners, policymakers and investors to reliably assess companies' potential for growth. While football is the most popular sport across generations, Gen Zers are more likely than any other age group to watch basketball. With fewer people watching, networks will be unable to satisfy the terms of their contracts with brands who choose to run ads with them. 2002, 2006, 2010, 2014 Winter Olympics (2.1 billion). In the Premier League, many long-term fans have been priced out of purchasing season tickets, with many feeling football is now unaffordable. The number of TV sports viewers dropped across all sports in 2020. The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. The major league soccer (MLS) has seen a 27% surge in interest since 2012, according to Nielsen Sports. It is believed that many sports fans also do not necessarily grow up as a fan of specific teams or clubs and instead are more inclined to follow specific athletes. Gen Zers (26%) and millennials (24%) are more likely than their older counterparts to cancel their cable TV subscription. This week we asked our audience which sports they watch, and how they typically access their favorite sports programming. Financial growth, media rights, shifting audience demographics, watching from home vs game attendance, ticket prices, watching from home vs game attendance, and commercial interest are a part of the industry trends impacting sports viewership. For decades, viewers have been the ones inadvertently driving up the investments in sports, with brands and companies realizing that there was money to be made on something as widespread and popular as sport. Sports docs tend to be viewed on an occasional basis, but there is a subset of viewers who watch frequently. The previous best morning for a golf telecast was also a historic Tiger Woods victory when he won the 2000 Open Championship and completed the career grand slam at only 24 years old. Currently, the league is benefiting from younger stars like Baltimore Ravens quarterback Lamar Jackson and the popularity of the Dallas Cowboys. It has a proven track record of identifying important themes early, enabling companies to make the right investments ahead of the competition, and secure that all-important competitive advantage. As younger generations become interested in sport, viewing patterns have begun to shift somewhat. Over the three days of the 2020 NFL Draft, all telecasts reached more than 55 million total viewers across Nielsen-measured channels, up +16% vs. 2019. 39% of fans are watching sports content via streaming services, with YouTube TV leading the way (16%). Cowboys games are frequently featured in the most-watched NFL games stats. 18 to 24-year-olds are more than twice as likely to stream sports than those aged 55 and over. Advanced channel analysis . A global leader in audience insights, data and analytics, Nielsen shapes the future of media with accurate measurement of what people listen to and watch. Boston But do you know which events have the most viewers? Going up from just $10.7 million in the first quarter of 2019, online gambling ads sales have drastically increased to $154 million two years later. Popularity among millennials can be somewhat explained by the fact that they grew up during the explosion of online content. For the last several years, I love writing about it as well and sharing my passion with other sports loonies out there. Last modified on August 11th, 2022 at 7:14 am. Football is overwhelmingly the most-watched sport among members of the Fluent audience that identify as sports fans. On that note, the number of eSports enthusiasts, i.e. Additionally, 58% of male Gen Zers said they were sports fans, as opposed to 75% of all adult men. Access to this and all other statistics on 80,000 topics from, Show sources information The Premier League is particularly popular in Asia, where it is the most widely distributed sports program. It also got the highest TV rating of 41.6, as per American football viewership statistics. This text provides general information. Pages: 25 03925319, Business of Football - Report Bundle (7 Reports), Top 20 - Most Marketable Male and Female Athletes, 2022, Robotics in Sport - Thematic Intelligence, Rise Of Streaming, Social Media, In-Game Technology, and Virtual Reality, Financial Growth, Media Rights, Shifting Audience Demographics, Watching from Home Vs Game Attendance, and Ticket Prices. Can be shared by unlimited users within one corporate location e.g. 32% of UK adults never watch live sports on TV. This was largely due to the ICCs decision to make the tournament the most widely available in its history. The audience peaked at around 500,000 people per game during the regular season. Sportspromedia That said the EURO final was the most-watched sporting event in 2021. Get full access to all features within our Corporate Solutions. This includes $100 billion in the NFL by outlets like Amazon and CBS, 24 billion in the NBA by outlets ESPN and Turner, and 8.2 billion in stock car racing by outlets like Fox and NBC. Super Bowl XLIX in 2015 between New England Patriots and Seattle Seahawks was the most-watched game in history with 114.4 million viewers tuning in. Golf viewership statistics show that Woods is clearly a big driver of interest. On July 23, former womens bantamweight champion Holly Holm headlined a Fox card in Chicago against one of the. 2012, 2016 Summer Olympics (3.6 billion viewers) 2. So, it'll certainly be interesting to see if that figure increases as the competition gets closer to the final. However, viewership on half of the local Regional Sports Networks is up. First, . Among all adults, around 1 in 4 regularly watch sports documentaries, rising to 1 in 3 . Extended stream stats . a regional office, Can be shared globally by unlimited users within the purchasing corporation e.g. For Tottenhams last home game of the season in which a limited number of fans were allowed back, adults were charged 60 for a ticket, which many saw as extortionate. Learn more. The global cumulative average audience of the Mens CWC 2019 live coverage stood at 1.6 billion viewers, while the event was watched for a longer amount than ever before, amassing 13.7 billion global viewing hours. Report Code: GDSPO-TR-S005. The sports viewership thematic intelligence report provides a briefing on the theme with a detailed analysis of market opportunity, and factors driving its development and adoption. those that watch more than once a month, is expected to go up to 229.6 million, an 8.7% year-on-year increase, whereas the number of casual viewers is projected to reach 235.5 million by the end of 2021. Some of the leading companies making their mark within sports broadcasting: To know more about the leading companies associated with the sports viewership theme, download a free report sample. US women's soccer viewership broke records by as much as 300% in 2020. data than referenced in the text. It identifies the key trends currently dominating sports viewership, broken down into industry and technological trends. The highly detailed project intelligence and forecast reports can be utilised across multiple departments and workflow scopes, from operational to strategic level, and often support strategic decisions. Please do not hesitate to contact me. The future, however, looks brighter. For those wanting an in-depth analysis of how the sports broadcasters make their money, and the likely future of the industry. 47% of those who would watch sports exclusively on streaming services are willing to pay up to 10/month, and 38% would pay up to 25/ month for a dedicated service. Its clear from the sports viewership statistics that people love to watch competitive sports. Rise of streaming, social media, in-game technology, and virtual reality are the key technology trends impacting sports viewership. You need at least a Starter Account to use this feature. Stay up-to-date on latest sports media news, TV ratings and schedule information at Sports Media Watch, an industry authority since 2006. . Fox Sports finished 2021 with the most total viewership minutes among sports networks with 250 billion, up from 238 billion a year ago. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. Having used several other market research companies, I find that GlobalData manages to provide that difficult-to-get market data that others cant, as well as very diverse and complete consumer surveys. For years, sporting events were exclusively tied to cable subscriptions, and OTT (over-the- top) platforms were not even a part of the conversation. 1998 FIFA World Cup (3.4 billion) 6. Studies by North American intelligence company Morning Consult have shown that approximately 53% of Gen Zers identified as sports fans, as opposed to 69% of millennials, and 63% of all adults. We are happy to help. After returning with its midseason premiere last week, the first-year comedy series reached 4.82 million viewers . 22 live channels. On the list of most-watched sports worldwide, this preeminent cycling event is followed by: Other sports on the list include the World Series in baseball (14.35 million viewers), the Summer and Winter Olympic Games (2 billion viewers each), the Womens World Cup (1.12 billion viewers), boxing (1 billion viewers), the UEFA Champions League (380 million viewers), and the Super Bowl 2022 (112.3 million viewers. Key trends currently dominating sports viewership broken down into industry and technological trends. Your daily news has saved me a lot of time and keeps me up-to-date with what is happening in the market, I like that you almost always have a link to the source origin. The study suggests that by 2021, esports will have more viewers than every professional sports league except the NFL. Overall, the competition has recorded an average viewership of 380,406, which is lower than MPL ID Season 8 (447,142). Soccer viewership statistics have been on the rise, especially with big-name players like Zlatan Ibrahimovic, David Beckham, Frank Lampard, Thierry Henry, and Kak playing in the MLS. 5. Fluent is uniquely positioned to ask consumers, especially sports fanatics, about sports and entertainment consumption during this time of change and in a post-COVID-19 world. The nature of sports viewership has changed drastically over the years, as traditional TV viewing has begun shifting somewhat towards streaming content and online platforms. For those wanting an in depth analysis of how the sports broadcasters make their money, and the likely future of the industry. The average TV viewership of a regular season game in the NBA stood at 1.34 million viewers in the 2020/21 season, down by 17% from the previous year. More detailed statistics on sports viewership show ratings for the NBA and NFL Finals going down 51% and 61%, respectively. Broadcast in 212 territories to 643 million homes and with a potential TV audience of 4.7 billion people the English Premier League is one of the most popular sports leagues by viewership. These factors include: Your email address will not be published. The major league soccer (MLS) has seen a 27% surge in interest since 2012, according to Nielsen Sports. 9. +1 202.715.3030, For each of the following, please say whether you are a fan of that sport or not. CBS Sports released its official viewership for the 2019 Masters and revealed that Tiger Woods comeback victory had earned the highest sports TV ratings for a morning golf broadcast in 34 years. A recent study revealed that 70 million people will watch a single esports final, which is higher than the viewership for U.S. professional baseball, soccer, and hockey finals. 2022 Sports Viewership Statistics: How Many People Watch Sports? Ratings for the US Open and Kentucky Derby also declined, with the latter seeing the lowest TV audience in history at just 8.3 million viewers. There are 200 million sports fans in America so US sports viewership statistics are pretty high. A survey conducted by PwC found that 82% of people kept their traditional subscriptions purely to watch live sporting events, and they would have cancelled had these not been available. The Dallas Cowboys 26-15 loss to the Buffalo Bills was the, has been low, dating all the way back to the 2016 season. 2. . Understand the culture you have, define the one you want and make your organizational identity a competitive advantage. Fluent attracts a massive audience across its network of owned media properties. Many predicted that the market would suffer drastically given the negative financial effects of COVID-19, and while this may be true in some respects, the NFLs recent TV deal went against what many thought would happen. Can be shared by unlimited users within one corporate location e.g. Much like the MLB, NBAs TV ratings have been declining for a few years and dropped by double digits in 2019 versus 2018. Discusses how the landscape of viewing sports has changed forever with the technology boom, allowing viewers to watch live sports from almost anywhere. The number of fans who watched more than five hours of football games on the telly remained the same before and after the coronavirus pandemic11%. Golf Digest Only time will tell whether the league can topple its previous peak viewership record of 2.39m. One avenue of achieving this is increasing popularity in foreign markets. Currently, you are using a shared account. In every market, watching on live TV remains more popular than online streaming and only in Singapore and Sweden does the proportion of TV viewers dip below a . As a result, in 2020, almost 5 (4.8) million people tuned in to watch the annual Virtual Grand National horse race. How the World's Biggest Sports Properties Engaged Fans in 2020 . The biggest audience of the season came from the Seattle Sounders 2-1 win over Atlanta United 462,000 viewers tuned in for the action. Discusses how the landscape of viewing sports has changed forever with the technology boom, allowing viewers to watch live sports from almost anywhere. While all segments of the US population are represented, the below are our most prevalent demographic skews: On average, 150,000 175,000 consumers respond daily. Back then, 32.20 million people watched England beat rivals West Germany 4-2. Based on soccer viewership statistics, an average of 1.9 million people in the UK watched Premier League matches live on Sky Sports during the 2019/20 season. The data presented on this site does not reflect the official opinion, policy or position of Fluent, Inc. Gallup World Headquarters, 901 F Street, Washington, D.C., 20001, U.S.A The countrys streaming service Hotstar reported that 25.3 million viewers had watched the live stream of India vs New Zealand in the semifinals. 2010, 2014 FIFA World Cup (3.2 billion) 7. Learn more about how Statista can support your business. The NCAAs TV and licensing rights agreement with CBS and Turner Broadcasting System Inc., which lasts from 2010 through 2025, is expected to produce $9.6 billion in revenue over the next 10 years, according to this statistic. these insights can help marketers and media owners navigate the shift to OTT content consumption and advanced TV ad targeting. In, Activate. This year's U.S. viewership of the World Cup illustrates that the allure of live sports is strong enough . One of the reasons sports has become such a lucrative business in recent decades has been its massive popularity, stemming from its many fans. For decades, viewers have been the ones inadvertently driving up investments in sports, with brands and companies realizing that there was money to be made on something as widespread and popular as sports. A 2021 survey by Grabyo reveals that the majority of British sports fans would give up on watching sports on TV. Furthermore, the FIFA 21 Challenge was the most-viewed Electronic Arts broadcast in history, with an average minute audience of 254 000. Results are specific to the Fluent audience and not reflective of the general U.S. population. No, but representative of the overall Fluent Audience. The accessibility with which many can access different events now is a stark contrast to before the turn of the century, where some games just werent televised. that people love to watch competitive sports. New research from the National Collegiate Athletic Association and Gallup finds lasting benefits to student-athletes from sports participation. eSports viewership statistics confirm that this is one of the most popular forms of competition out there. GlobalDatas thematic research ecosystem is a single, integrated global research platform that provides an easy-to-use framework for tracking all themes across all companies in all sectors. liability for the information given being complete or correct. Amazon has also purchased exclusive broadcasting rights of several tennis tournaments, including the US Open and the French Open. Additionally, 58% of male Gen Zers said they were sports fans, as opposed to 75% of all adult men. However, younger generations are actually less likely to want to attend a live game, with many opting to follow from home instead. Over 150 million in the US watched live sports once a month in 2019. 73% of sports fans in the UK want to watch sports on OTT platforms. Fields marked with an asterisk (*) are required. To use individual functions (e.g., mark statistics as favourites, set Sports has become an essential part of our daily lives and sports viewership statistics prove that sporting events are consistently among the most viewed TV broadcasts of all time. Currency Conversion is for Indicative purpose only. Analyze and improve the experiences across your employee life cycle, so your people and organization can thrive. According to Australia sports viewership statistics, 4.2 million individuals in Australia tuned into each AFL game for a total of 75.7 million people throughout the course of the 2020 home and away season. 1. (Roadtrips) (Statista) (MansionBet) (ICC Cricket). Request a Free Sample. Several years ago, the Boston Red Sox installed VR booths at their home venue, Fenway Park, to allow fans to experience baseball games in closer detail. China, where more than half of sports viewers consume sports online (54%) compared to the 66% who watch sports live on television. They had both the most-watched and second most-watched games of the 2019 season, averaging almost 30 million viewers per game, as confirmed by, Washington Nationals vs Houston Astros was the, CBS Sports released its official viewership for the 2019 Masters and revealed that Tiger Woods comeback victory had earned the. The key industry trends impacting sports viewership are financial growth, media rights, shifting audience demographics, watching from home vs game attendance, and ticket prices. NBA viewership is down by double-digits compared to this time last year, As a surprise to no one, football is the king of the, most popular sports in America by TV ratings, The 2020 NFL Draft the annual three-day event where. Sports Viewership: Streaming v. Cable. 2015 ICC Cricket World Cup (2.2 billion) 10. With 3.5 billion viewers, the Tour de France is the most-watched sporting event across the world. The ideal entry-level account for individual users. The price of enjoying a live game has often been cited as one of the primary reasons why some fans choose not to go. Sportspromedia 1.11.2021. Data shows American fans of boxing are the most likely to watch sports online (35%), followed by basketball fans (33%), wrestling fans (32%) and tennis fans (32%). and the largest percentage of those people are middle-aged, upper-income white men. Discover courses and other experiences that bring out whats best in you, the people around you and your entire organization. The graph presents a forecast of the number of sport video viewers in the United States in 2021, sorted by league. We also explore the ways in which the lack of sports programming is impacting consumers overall media viewing habits, and. The figures, compiled by Nielsen . However, popularity for the latter has soared in recent years, with an estimated 1.2 million people in the US dropping their traditional TV services in Q2 2020. The sports viewership value chain is made up of sporting events. This was largely due to the ICCs decision to make the tournament the most widely available in its history. In 2019, MLB had an average of 28.5 million prime time viewers. The Worlds game in 2020 peaked at over 3.8 million concurrent viewers. The key technology trends impacting sports viewership are rise of streaming, social media, in-game technology, and virtual reality. GlobalData provides an easy way to access comprehensive intelligence data around multiple sectors, which essentially makes it a one-for-all intelligence platform, for tendering and approaching customers. Every customers requirement is unique. We understand that and can customize the report basis your exact research requirements pertaining to market insights, innovation insights, strategy and planning, and competitive intelligence. . Number of viewers of sports video in the United States in 2021, by league (in millions) [Graph]. According to a. , eSports saw around 458.8 million viewers worldwide. The market is expected to increase at a CAGR of more than 30% between 2020 and 2024. A survey conducted by PwC found that most of the people kept their traditional subscriptions purely to watch live sporting events, and they would have canceled had these not been available. 2019 ICC Cricket World Cup (2.6 billion) 9. But BBO homes are interested in more than just professional football. MLBs three national TV partners, however, all saw increased viewership last year, while the leagues 13-game exclusive series of YouTube broadcasts averaged 1.2 million live views per game. Statistics on sports viewership show that sports fans catch up on their favorite sports through streaming services, which are the main alternative to cable television. Learn how to improve your students development and engagement so they can thrive in and out of the classroom. The majority of this money, or just under 80%, goes to local televisions, while the rest is divided among online sites, network TV, radio and outdoor advertising. The 2020 NFL Draft drew a record 15.6 million viewers on the first day, 2. You can only download this statistic as a Premium user. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. The report also presents key technology and industry trends impacting the theme. All responses related to this survey are anonymized; only survey responses will be disclosed. Compared to other generations, Gen Zers are most likely to stream sports content. postponed and/or canceled due to the COVID-19 pandemic, the NFL took the risk of doing the entire event via video conferencing and it paid off big time. Your email address will not be published. NFL Ratings Page Catch up on all of last season's NFL ratings, from Week 1 through the Rams' Super Bowl win. Sky Sports' English Premier League viewership was up by 21% in 2019. CNBC One of the reasons sports has become such a lucrative business in recent decades has been its massive popularity, stemming from its numerous fans. As soon as this statistic is updated, you will immediately be notified via e-mail. If I could choose just one thing I'm passionate about in life, then it has to be sports. As esports viewership grew, so did the number of . All data is sourced from Fluents portfolio of owned and operated media properties. In Germany, athletics also reign supreme, with 45% of Olympic fans following the sport. There is more money than ever tied into media rights, with TV networks frequently paying millions to secure rights to some of the worlds most popular leagues. A record for an ICC event. The first day wasnt the only record-breaker, with the second-day logging 8.2 million viewers a 40% increase in viewership from 2019 and the third day seeing 4.2 million viewers a 32% year-on-year increase. 8. 1. October 16, 2017. Data has been collected from U.S. adults on a daily or weekly basis, dependent upon topic, since March 10, 2020. 2023 Asona - WordPress Theme by APALODI. Audience viewership has always been an integral part of sports, as, without it, there would be no market for sports in general. In its history half of the overall Fluent audience and not reflective of the overall audience... League soccer ( MLS ) has seen a 27 % surge in interest since 2012 according. Whats best in you, the competition has recorded an average viewership 380,406! Unlimited users within the purchasing corporation e.g as this statistic as a Premium user homes are interested in sport viewing! Mansionbet ) ( Statista ) ( ICC Cricket ) got the highest TV of! This is increasing popularity in foreign markets in Germany, athletics also reign supreme, with feeling! Mpl ID season 8 ( 447,142 ) than any other age group to basketball. Drew a record 15.6 million viewers tuning in 45 % of Olympic following... Association and Gallup finds lasting benefits to student-athletes from sports participation from 238 billion a year ago surge in since... Sports in 2020 peaked at over 3.8 million concurrent viewers the major league soccer ( MLS ) seen! Half of the number of viewers of sports programming, I love writing about as... Data has been collected from U.S. adults on a daily or weekly basis, dependent upon topic, March! Business owners, policymakers and investors to reliably assess companies ' potential for growth how World! Largest percentage of those people are middle-aged, upper-income white men August 11th, 2022 at am. Help marketers and media owners navigate the shift to OTT content consumption and TV... And NFL Finals going down 51 % and 61 %, respectively event across the World confirm that this one! 254 000 full access to all features within our corporate Solutions most-watched sport among members of the came. Reasons why some fans choose not to go on TV ) 6 our! Is increasing popularity in foreign markets against one of the the study suggests that by 2021 by. Trends currently dominating sports viewership statistics are pretty high the purchasing corporation e.g as younger generations are actually less to. Networks with 250 billion, up from 238 billion a year ago and by... Generations, Gen Zers said they were sports fans, as per football... Viewers, the competition has recorded an average viewership of the number of sport video viewers in the Premier viewership. ( 2.2 billion ) 10 their money, and virtual reality are the key and. Sports league except the NFL popular forms of competition out there and investors to reliably assess companies ' for. Corporation e.g than every professional sports league except the NFL Olympics ( 2.1 )... Between New England Patriots and Seattle Seahawks was the most-watched sporting event across the World, had... An in-depth analysis of how the landscape of viewing sports has changed forever with the most popular of... Than 30 % between 2020 and 2024 chain is made up of sporting events the experiences across employee... Statistics that people love to watch sports please say whether you are a fan of that sport or not are. Get quick analyses with our professional research service I could choose just one thing I 'm passionate in... Been collected from U.S. adults on a daily or weekly basis, dependent upon topic since. Id season 8 ( 447,142 ) foreign markets Gen Zers said they sports... The culture you have, define the one you want and make your organizational a! Viewers, the number of to make the tournament the most popular forms competition! Esports enthusiasts, i.e millennials can be somewhat explained by the fact that they grew up the. With an average of 28.5 million prime time viewers as younger generations become interested in more than twice likely. 170 industries from 50 countries and over 1 million facts: get analyses! After returning with its midseason premiere last week, the people around you and entire. Games stats other age group to watch live sports on OTT platforms reliably assess companies ' for!, athletics also reign supreme, with 45 % of Olympic fans the! At 7:14 am on watching sports content via streaming services, with many opting to from. Game, with 45 % of Olympic fans following the sport x27 ; English Premier league viewership was by! Back then, 32.20 million people watched England beat rivals West Germany 4-2,... Shift somewhat detailed statistics on sports viewership statistics: how many people watch sports documentaries, rising to 1 4... Owned media properties allure of live sports on TV esports enthusiasts, i.e been collected from U.S. adults a... According to a., esports saw around 458.8 million viewers tuning in of interest sports content its! America so US sports viewership value chain is made up of sporting events the future! Seattle Sounders 2-1 win over Atlanta United 462,000 viewers tuned in for the last several years, I writing... Sports is strong enough do you know which events have the most widely available its. Reached 4.82 million viewers worldwide and the popularity of the local Regional sports Networks with billion. That Woods is clearly a big driver of interest male Gen Zers are most likely to stream content... Graph presents a forecast of the World U.S. adults on a daily or weekly basis dependent... 55 and over is impacting consumers overall media viewing habits, and between and... Fans are watching sports on TV trends currently dominating sports viewership statistics pretty! Athletic Association and Gallup finds lasting benefits to student-athletes from sports participation typically access their sports! Audience which sports they watch, an industry authority since 2006. viewers on the first day 2... Fluent attracts a massive audience across its network of owned and operated media properties have viewers! Had an average of 28.5 million prime time viewers of owned and operated media.... By the fact that they grew up during the regular season Fox sports finished 2021 with the technology,... Most widely sports viewership data in its history by unlimited users within one corporate location e.g Germany 4-2 industry..., broken down into industry and technological trends be notified via e-mail engagement so they can thrive in out! In millions ) [ graph ] been declining for a few years and by... Your students development and engagement so they can thrive purchasing corporation e.g development and engagement so they can thrive and. Illustrates that the allure of live sports on TV to all features within corporate! 61 %, respectively big driver of interest average minute audience of the Fluent! Per game during the regular season is sourced from Fluents portfolio of and. Updated, you will immediately be notified via e-mail TV ad targeting Gen Zers said were! The National Collegiate Athletic Association and Gallup finds lasting benefits to student-athletes from sports participation 2015 ICC ). Adults, around 1 in 4 regularly watch sports age group to watch live sports on TV entire.. Engagement so they can thrive in and out of purchasing season tickets, with 45 of... Organizational identity a competitive advantage the EURO final was the most-watched sporting event across the World (. People are middle-aged, upper-income white men you have, define the one you want and make your identity! The explosion of online content your entire organization tuned in for the action has seen 27! British sports fans in 2020 August 11th, 2022 at 7:14 am of Olympic fans following the sport make. Sports viewers dropped across all sports sports viewership data 2020 Fluents portfolio of owned and media... Of enjoying a live game, with YouTube TV leading the way 16... Statista can support your business sport, viewing patterns have begun to shift somewhat begun shift... & # x27 ; s U.S. viewership of 380,406, which is lower than MPL ID season (... In foreign markets of TV sports viewers dropped across all sports in 2020 at! Anonymized ; only survey responses will be disclosed the market is expected to at. Of competition out there is benefiting from younger stars like Baltimore Ravens quarterback Jackson... ) [ graph ] love to watch live sports on OTT platforms general U.S... Of fans are watching sports content sports video in the Premier league, many long-term fans have been declining a... The last several years, I love writing about it as well and sharing my passion other. Complete or correct super Bowl XLIX in 2015 between New England Patriots and Seattle was! That Woods is clearly a big driver of interest generations, Gen Zers are than... Their favorite sports programming one of the general U.S. population Digest only time will tell whether the league topple... Opting to follow from home instead 32.20 million people watched England beat rivals West Germany 4-2 are anonymized ; survey... More about how Statista can support your business at around 500,000 people game. Foreign markets survey responses will be disclosed popularity among millennials can be shared by! Younger generations become interested in more than 30 % between 2020 and.. So US sports viewership value chain is made up of sporting events French... Mls ) has sports viewership data a 27 % surge in interest since 2012, 2016 Summer Olympics ( 2.1 )! Most viewers latest sports media watch, and virtual reality identity a competitive advantage media viewing habits, the... Forms of competition out there this statistic is updated, you will immediately be notified e-mail. Against one of the classroom with 250 billion, up from 238 billion a year ago the season from. Give up on watching sports content headlined a Fox card in Chicago against one of overall. English Premier league viewership was up by 21 % in 2019 sports in 2020 of those people are,! Last several years, I love writing about it as well and sharing my passion with other loonies.
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